Thoughts on shopping

I was thinking about the lure of shopping and I think it is that shopping makes life exciting. Life can be very mundane, like "same shit, different day" and shopping brings something new into your life. You're excited to try out the product or go out in the new dress. For a brief moment, there's something to look forward to. It brings that little bit of excitement into a kind of boring and plodding life. I daresay most of us do have times when life feels exactly like that -- boring and plodding, and set to go on that way for eternity. I sometimes wonder if I can take 30-40 more years of the same (assuming average life expectancy). 

We always look at shopping from the perspective of "retail therapy", and having used it as a coping mechanism myself, I do agree that this is valid too -- but I think that's too much of a generalisation. There are definitely people who are spending in unhealthy ways to soothe themselves or to build a sense of security surrounded by things they possess. But if you don't have an unhealthy relationship with shopping, then maybe it isn't "retail therapy" (my definition: doing it to make you feel better) but maybe it's just... needing a small burst of excitement to remind yourself that you're alive and that there's something to look forward to.